The customer lifecycle’s Servicing stage promotes ensuring that you deliver a full Paid Advertising service to your clients. Servicing clients is at the heart of your agency’s managed services and must not be taken lightly


What can you expect from this course?

In this course, you’ll learn how to move on in the Client Lifecycle to provide a quality PPC service to your clients. We’ll go over many internal processes on managing client accounts and ensuring that a contract is served.
What can you expect from this course?

What You'll Learn

  • Sign a contract with your client laying out service fees and cadence.
  • Map out the optimizations calendar and frequency in which the assigned team will perform them.
  • Set in motion the client's communication in terms of emails and call recurrence.
  • Assure quality cadence for the client and their satisfaction with your agency’s services through routine check-ups.


  • Course Objectives Course Objectives
  • Service Level Agreement Service Level Agreement
  • Optimizations Optimizations
  • Client Communication Client Communication
  • Quality Assurance Cadence Quality Assurance Cadence
  • Course Summary Course Summary
Enroll to Servicing


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